Gluten Free Easter Eggs and Treats
It’s that time of year when our bunny noses start twitching for chocolate, so here is a round-up of some gluten free Easter eggs and other treats available in New Zealand.
When there are foods you need to avoid, sometimes celebrations and special occasions can get overwhelming, trying to find out what treats you can eat and what old favourites you need to avoid. While it seems like any chocolate Easter egg should be gluten free, there are a lot that aren’t.
Luckily there are a lot of options for Easter eggs that are gluten free, either labelled gluten free or gluten free by ingredient (more on the difference below if you’re unsure).
This is not an exhaustive list of allllll the gluten free Easter eggs available in New Zealand, but hopefully, it will give you some options to consider, and help you recognise what to look out for when shopping for gluten free Easter eggs and treats.
Reading Ingredient Labels
Make sure you check the packet ingredients to ensure that what you’re buying is gluten free, don’t just take the word of someone on the internet (even if it is me, I’m still human). I’ve added the info available to me on the packets of the products I purchased and on the brand’s websites, but sometimes labelling and ingredients change, so always make sure that what you’re buying is safe.
When checking labels for gluten, remember the acronym BROW – barley, rye, oats and wheat. Labels must state if they contain these ingredients.
Some products may state “may contain gluten” or “may contain traces” of gluten, due to being made on the same equipment as products that do contain gluten. This statement doesn’t make them any more or less safe than those without that label, as it is a completely voluntary label that the manufacturer can choose to include (or not).
Many Coeliacs (including my Dad) comfortably eat “may contain” products, however, always assess your own (or the person you’re buying for’s) risk appetite for products made on shared equipment.
Note: In New Zealand, glucose syrup from wheat is considered by Coeliac NZ to be so highly processed that it is gluten free. However, Coeliac Australia notes that there is a small chance some highly sensitive Coeliacs may still react to it and that it is an individual’s choice whether to consume it.
Glucose syrup from wheat is not safe for those with a wheat allergy.
There are two kinds of gluten free Easter treats in this list – the first are those that are labelled gluten free, which means they meet the gluten free labelling regulations in New Zealand and Australia.
The second are those that are gluten free by ingredient, which means that they are not made with any gluten-containing ingredients, but have not been tested for gluten and may be made on equipment that also handles gluten.
KEY
✅✅ = Gluten free (includes those with the Crossed Grain logo, and those labelled gluten free).
✅ = Gluten free by ingredient (no gluten-containing ingredients, with or without a “may contain” gluten statement).
💟 = Labelled suitable for certain allergies or dietary requirements, or other notable points.
‼️ = Other allergen warnings and may contain statements from the packaging.
Right, let’s talk treats!
Gluten Free Easter Eggs and Chocolate
Please note: the treats photographed on the blue/green background were photographed in 2023, and the ones on the purple background were added in 2024. The new products added in 2025 are photographed on a blue background.
I’ve made sure the previous years’ products are available in 2025, however, just be aware the packaging may have changed slightly in that time.
NOMO
NOMO is an excellent option for those with multiple food allergies or intolerances, as their products are free from gluten, dairy, eggs and nuts. They have large eggs and little bunnies as well.
They are some of the priciest of all of the products in this post, but for those with multiple foods they need to avoid, this could be the safest option.
These are now available in most supermarkets, The Warehouse, Kmart and specialty/vegan stores.
✅✅ Gluten free
💟 Dairy free
💟 Egg free
💟 Nut free
💟 Vegan
💟 NOMO products do not contain soy as an ingredient, however, they can’t guarantee that there is no cross-contamination with soy products so they do not label their products as soy-free.
Sweet William
Sweet William products are another good option for those with multiple allergies or intolerances. They’re gluten, dairy, nut and egg free and soy-free by ingredient.
This large bunny is the most expensive product I bought for this post at $24 but they have hollow eggs and smaller chocolate bunnies that cost less. The little “mylk choc” bunnies would be great for an easter hunt as they are individually packaged and there are 12 in a pack.
These are available mostly from organics shops and online, however this year I have also seen them in some supermarkets (including our local Fresh Choice.)
✅✅ Gluten free
💟 Dairy free
💟 Nut free
💟 Vegan
💟 Egg free
‼️ May contain soy
Rainbow
Made here in NZ, the Rainbow range of marshmallow Easter eggs are all labelled gluten free.
They have several different flavours of marshmallow eggs, including the original ones (with yolks), raspberry choc and “scrambled” eggs.
Available from most supermarkets, the Warehouse and Crackerjack.
✅✅ Gluten free
‼️ Contains soy
‼️ Contains dairy
Queen Anne
Queen Anne has a range of gluten free marshmallow eggs in a variety of flavours. There are boxes of 8 half eggs, and individually wrapped eggs and bunnies. Their marshmallow is really top-notch, super fluffy and light.
Available from New World, Pak n Save and online.
✅✅ Gluten free
‼️ Contain soy
‼️ May contain eggs, nuts and sulphites
Moo Free
Moo Free’s Easter range is one of the few Easter ranges that are sold as soy-free, so if you need guaranteed soy-free products, these could be the ones for you. They have various large boxed eggs like the rocky road and “bunnycomb” eggs pictured here, hollow hunting eggs, and little bars as well. Note: This year I haven’t seen the little packets of choccy eggs in the top picture from last year.
As with the other multiple-things-free products on this list, these are on the more expensive side, but considering how tricky it is to guarantee products are free from so many allergens, you can see why they are more expensive.
✅✅ Gluten free
💟 Dairy free
💟 Soy free
💟 Vegetarian and vegan
Available from health food/organics shops and also now in some supermarkets 🎉
Bennetts + Allpress Espresso
These are “free range chocolate eggs spiked with fresh roasted Allpress coffee”, so a nice pick-me-up Easter treat for adults (including parents who may be worn out from their chocolate-filled kids bouncing off the walls).
I bought these from Gourmet Trader in Tauranga in 2024, but they’re also available from other gourmet food stores and online from the Allpress website. Looks like the packaging design has changed slightly in 2025.
✅✅ Gluten free
💟 Soy free
‼️ Contains dairy
‼️ Made in a facility that handles peanuts, tree nuts, milk products and soy
Kit Kat
This is an interesting one, but I know there are a lot of people that miss Kit Kats since going gluten free so I’m including them but we do have to talk about a few things.
The Kit Kat mini eggs and mini bunnies are gluten free by ingredient, as the wafer pieces are not made with wheat (they’re made with a mixture of rice, potato and corn flours and starches).
There are two different packets of mini bunnies being sold in NZ. The ones I bought at Kmart are gluten free by ingredient. Those are made in Italy and packaged for the NZ/Aus market.
The ones I bought at Crackerjack are the UK version. They have the UK Crossed Grain logo, meaning they have been tested and are considered gluten free there. The UK requirement is that products must contain less than 20 parts per million (ppm) of gluten to be considered gluten-free (that is also the standard in many other countries). However, the NZ/Australia requirements are stricter at 3ppm or less, so this product can’t be sold as gluten free in NZ.
The UK-labelled ones don’t say where they’re made, and they may well be made in the same factory as the others (in Italy), so whether the UK ones are any safer I can’t say. But I wanted to make a note of it for those who aren’t aware that the UK and NZ/Aus standards are different.
Essentially you can consider both as gluten free by ingredient, and if you’re comfortable with non-gluten-free-labelled products, then you should be fine with these.
Important note: As shown in the photo above, the individually packaged Kit Kat bunnies are not gluten free, as they use the same wheat-based wafer as regular Kit Kats.
Available from Kmart and Crackerjack (UK version).
✅ Mini eggs and mini bunnies are gluten free by ingredient
‼️ Both contain milk
‼️ Mini bunnies may contain soy and tree nuts
‼️ Mini eggs may contain almond, Brazil nut, cashew, hazelnut, macadamia, pecan, pistachio, walnut
Cadbury
We’ll start with Cadbury because they are ubiquitous when it comes to easter eggs in NZ, and many Cadbury Easter products are gluten free by ingredient. This year the mini eggs aren’t available in the little cardboard boxes, they’re only in bags.
Available from pretty much anywhere that sells Easter eggs.
Avoid the products with biscuit pieces (such as Oreo), and any Moro products, as they contain barley, and avoid eggs that come with Favourites or Roses chocolates, as some of those contain gluten.
✅ Many are gluten free by ingredient
💟 Many are egg free by ingredient
‼️ Most contain soy and may contain nuts.
Are Cadbury Creme Eggs Gluten Free?
Cadbury Creme Eggs state “contains gluten” on the wrapper, however, Cadbury has confirmed that the “gluten” referred to is in the glucose syrup which is derived from wheat. As mentioned above, glucose syrup from wheat is considered to be gluten free in NZ and safe for Coeliacs, however, there is a very small chance that some Coeliacs who are highly sensitive to gluten may still react to glucose syrup.
The same syrup is used in other Cadbury eggs that have soft fillings, like the strawberry, peppermint, Turkish delight, Caramello and salted caramel mini eggs, so if you have reacted to the Creme eggs in the past, you may want to avoid those too.
After Eight
I’m sad that one of my favourite Easter treats, the After Eight hollow bunnies aren’t available this year, but I spotted these After Eight mini eggs at Crackerjack, and was pleasantly surprised when I read the back and saw they are gluten free, with the UK crossed grain logo.
Note: As with the Kit Kat products above, this product has the UK crossed grain logo, which meets the UK gluten free requirement of less than 20ppm. The NZ/Australia requirements are less than 3ppm, so this product can’t be sold as gluten free in NZ.
Available from Crackerjack (in-store and online)
✅ Gluten free (UK crossed grain logo)
‼️ Contains milk and soy
‼️ May contain nuts
Waikato Valley Chocolate
Waikato Valley Chocolates have some Easter treats that are gluten free by ingredient, including this milk chocolate dinosaur and little milk chocolate bunnies. Could I have chosen a more Easter-themed product than a dinosaur? Probably. But do I think a dinosaur-mad kid would care? Not at all. Also, dinosaurs laid eggs, so I’ll allow it 🥚.
Available from The Warehouse.
Please note: they do also have products that are not gluten free, so if you’re looking at one of their other products, always check the ingredients.
✅ Some are gluten free by ingredient
‼️ Contain soy
‼️ May contain traces of peanuts and tree nuts, made on equipment that also handles gluten.
Kinder Surprise
Surprise, these are all gluten free by ingredient (as are regular Kinder Surprises). The bunny has a surprise toy inside, the little bunnies are hollow with the Kinder milk and white layers, and the eggs have a milky filling with crushed hazelnuts.
Note: Avoid any of the Kinder Bueno products, which have wafer pieces that are not GF.
Available from most supermarkets and The Warehouse.
✅ Gluten free by ingredient
‼️ Contain milk and soy
‼️ Mini eggs contain hazelnuts
‼️ Kinder Surprise toy not for children under 3 due to risk of choking.
Sweetie Pie
These are a new product this year, and I can’t tell you how excited I was to see pastel mini eggs in nice shades after Cadbury ruined the colours of their Mini Eggs in 2020 😂
Clockwise from top right, these are the Monster Gems (fruity-flavoured jelly centre with milk choc* and candy shell), Monster Peanuts (peanuts coated with milk choc* and candy shell), Hazelnut Praline Eggs (hazelnut filling in milk and white chocolate eggs) and Monster Rocks ( strawberry flavoured jelly coated in milk choc* with a candy shell).
*technically they can’t call it “chocolate” in the candy-coated eggs because it doesn’t contain cocoa solids, just cocoa powder, they call it “milk confection”.
Available from Woolworths and Fresh Choice
There are assorted “contains” and “may contain” statements on the different packets, and they have been adding more products since I first saw them in stores, so I recommend checking the packets before you buy if you have other dietary requirements.
✅ Gluten free by ingredient
‼️ All contain milk and soy
‼️ All may contain wheat, gluten, egg
‼️ Monster Rocks and Gems may contain peanuts
‼️ Monster Peanuts contain peanuts
‼️ Hazelnut Praline Eggs contain hazelnuts and may contain peanuts, almonds, Brazil nuts, macadamias, pecans, pistachios
Terry’s Chocolate Orange
Along with the regular Terry’s Chocolate Orange, these Chocolate Orange Mini Eggs are gluten free by ingredient. Classic chocolate orange flavour mini eggs with a crispy sugar shell. I haven’t spotted the white chocolate ones in stores this year, but the milk chocolate ones are definitely available.
✅ Gluten free by ingredient
‼️ Contains milk
‼️ May contain soya, nuts and peanuts
‼️ Not recommended for small children (choking hazard-sized)
Available from supermarkets and The Warehouse.
Reese’s
For the peanut butter lovers, these are mini Reese’s peanut butter cups in cute Easter packaging.
✅ Gluten free by ingredient
‼️ Contains milk, peanuts and soy
Available at Woolworths
Fabulicious
I love fruit tingle lollies and these Fabulicious Fruit Tingles Hunting eggs have fizzy fruit tingle pieces in milk chocolate eggs.
✅ Gluten free by ingredient
‼️ Contains milk and soy
‼️May contain wheat, gluten, egg, peanuts and tree nuts
Available from supermarkets.
RJ’s
These RJ’s raspberry eggs were kindly bought by Ruth from the Alternative Bread Co for me to include in this list as they’re a favourite in her house. I spotted the licorice version and decided to add them because you can’t often find gluten free licorice-flavoured products. Also because licorice is a polarising flavour, and there has to be at least one item like that in any list, right? 😂
Available from supermarkets, The Warehouse and Kmart.
✅ Gluten free by ingredient
‼️ Both contain milk and soy
‼️ Both may contain wheat, gluten, egg, peanuts, tree nuts
Nice
Some products from the Nice range at The Warehouse are gluten free by ingredient, including this chocolate bunny decorating kit. I picked this to include because it’s a fun activity and edible treat in one.
They do also have products that contain gluten, so if picking other products, please check the ingredients.
Available from The Warehouse.
✅ Some products are gluten free by ingredient
‼️ Decorating kit contains milk and soy, and may contain wheat, gluten, eggs, peanuts and tree nuts.
Potter Brothers
These Potter Brothers marshmallow eggs are individually packaged half-eggs, but they also have boxes of 4 whole marshmallow eggs in various flavours.
Available in supermarkets.
✅ Gluten free by ingredient
‼️ Contains milk and soy
‼️ May contain traces of peanuts, wheat, gluten and tree nuts
Gluten Free Easter Lollies
For those who aren’t into chocolate (yes, I know they do exist!), here are a few Easter sweets that don’t include chocolate.
Ma Baker
These Ma Baker Easter marshmallows are individually packaged, so could also be used in an Easter hunt. I have to say I can’t actually tell what the shapes look like inside the packet (and I plan to add it to my giveaway so I won’t open it) but according to the packet they’re shaped as bunnies, chicks and eggs, and the egg ones are filled with strawberry jam. I’ve also included their multi-colour mini marshmallows, which are available year-round but I thought the colours would make them perfect for any Easter baking you might be doing.
Available from most supermarkets and Crackerjack.
✅✅ Gluten free
💟 Soy free by ingredient
‼️ May contain traces of milk, tree nuts, sesame, peanuts and soy.
Woolworths
These Woolworths own-brand marshmallows are also bunny, egg and chick shaped in pastel colours.
Available from Woolworths and Fresh Choice.
✅ Gluten free by ingredient
💟 Soy free by ingredient
Nice
An Easter treat for the gummy lolly fans, these lollies are bunny-shaped and come in four colours.
Available from The Warehouse.
✅ Gluten free by ingredient
‼️ Contains sulphites
‼️ May contain milk and soy
Trolli
These are pretty much just the regular Trolli lollies in easter packaging, but if your kid is already a fan of Trolli gummy lollies then this could be a hit.
Available from Kmart.
✅ Gluten free by ingredient
‼️ May contain milk and soy
Products to Avoid
We’ve talked about some safe options, so let’s quickly cover a couple that aren’t safe, particularly ones that are common traps that people fall into.
❌ Lindt – Many of Lindt’s chocolate products contain barley malt syrup, which isn’t safe for Coeliacs. Their milk chocolate bunnies and chicks are definitely not safe, but some of their dark and white chocolate products are gluten free by ingredient, so if you’re perusing the Easter aisle you can always check the ingredients on the products they have available.
❌ Malteser – All Malteser products contain barley malt (of course, they’re Maltesers).
❌ Ferrero Rocher – Most Ferrero products are not gluten free as they contain wafer pieces that contain gluten.
Extra Tips
Don’t forget that there are a lot of fun non-food Easter products in stores now, which can make great Easter gifts without having to hunt down a lot of different gluten free treats.
Kmart, The Warehouse and Spotlight all have cute products like cups, baskets, bunny ears, and activities for children.
There are also heaps of cute Easter cookie cutters around if you fancy doing some gluten free baking. I have a recipe for gluten free sugar cookies (on my other website Sweetness and Bite), which don’t spread and are perfect for cut-out cookies.
🐰 Happy Easter! 🐰
Please let me know in the comments if I have missed any of your favourite gluten free easter eggs or other treats!
And if you’re looking for some gluten free hot cross buns, check out my comparison post of hot cross buns in NZ.
Thank you for all the information. That will help a lot of people to choose the gluten-free eggs and treats easily.
Hi Natalie, Great idea having these up on your website. I am wondering if you know whether or not the Walkers candy coated easter eggs are gluten free or not. They come in packets with mini candy eggs or packs with larger eggs.
Hi Marg. Apologies for the delayed reply, I couldn’t find the ingredients for the Walker’s candy eggs online so I had to wait til I was at a supermarket that sells them and I could check the packet.
Yes, it looks like both the larger ones and the mini ones are gluten free by ingredient according to the packets I looked at 🙂 They only have allergen warnings for milk and soy, and a may contain statement for peanuts and tree nuts. Hope that helps 💜
one of the children I look after sometimes (cannot have gluten) has just reacted badly to a Cadbury creme egg, so it must be the gluten syrup for her. I’ve not seen her have any reactions before so she will have to be even more diligent I guess.
Hi Cathy, it definitely seems to be that some people are more sensitive to glucose syrup than others. Since first posting this list last year I’ve had chats with a few people that have reacted to Creme Eggs. I actually chatted with someone from Cadbury’s support team about this recently and I will add a note to the post but you might want to pass on that the same glucose syrup is used in other Cadbury eggs that have a soft filling, like their mini Caramello, peppermint, Turkish delight, strawberry, salted caramel and mini Creme eggs. So I’d recommend that anyone who has reacted to Creme eggs might want to avoid those ones too 💜